Spicy Korean BBQ SauceMADE BY WE RUB YOU IN BROOKLYN, NEW YORK
Gochujang is a spicy Korean paste made from red chili, sweet rice and fermented soybeans and has been at the heart of Korean cooking since the 16th century. Gochujang is the base of this spicy marinade, creating a sauce that's both hot on your tongue from the chili and sticky sweet from the sugared rice.
Marinades by We Rub You were born from incessant demand at Brooklyn's Smorgasburg. Fans at this weekly food festival became addicted to the Korean barbecue that sisters Ann and Janet Chung were churning out from a small stand. The sisters finally "took a saucy plunge" and began bottling their barbecue marinades – the result is saucy good! Get creative with these outrageously good sauces, whether you stay true to tradition with beef bulgogi or go crazy and try a Korean barbecued tofu salad.
Note: as the label says, "The Korean alphabet lacks a distinct L/R or V/B, so We Rub You is a cute way to say 'We Love You.'
Tip of the Tongue
We generally prefer this with chicken or pork, but it's also tasty in a hot veggie stir fry!