Marisa Wu, founder of Salty Road, a boutique confectionary in Brooklyn, decided to start making candy because she is a realist: “Life is really hard… and I feel like it’s amazing to have something sweet to take away some of the bitterness of this regular life.”
We agree. What would life be worth living if not for taffy? And not just any taffy – Wu’s unique, gourmet flavors range from salty peanut to sea salt caramel to vanilla to peppermint to caramel apple. (We suggest getting one of each – for posterity, of course.)
What makes Salty Road stand apart from the other, stale boardwalk taffy’s you may be familiar with, is their use of real ingredients (nothing artificial, thank you very much), plus a higher amount of sea salt per taffy.
To see more about how Salty Road taffy is made (warning: it’s seriously hypnotic to watch), and why it was “love at first pull” for Wu, check out the video made by our friends at Bon Appétit below: