The epic tale of Mike's Hot Honey begins in a remote town in Bahia, Brazil. There's an element of destiny to it all: Michael Kurtz's parents met on a trek through Brazil. They settled in Amherst, Massachusetts, where Mike developed a passion for music. At the University of Massachusetts, Mike designed his own major combining Brazilian music, Portuguese and Afro-Brazilian history and cultural studies.
He studied abroad in the city of Salvador for a year, after which he and a few friends embarked on a five-day rainforest hike through the Brazilian backcountry that led them to a tiny, remote jungle town. After eating nothing but beans for five days, they were thrilled to hear tell of a pizza place run in someone's backyard (Brazilians are crazy for pizza – but really, who isn't?). There, Mike noticed everyone pouring tons of chili-infused honey all over the pizza. He tried it and was instantly blown away – it seemed to perfectly capture the incredible vitality he loved about Brazil, while also tasting amazing with the charred crust, cheese and basil. The owners showed Mike how they made it: with chills grown in the backyard, steeped in honey and left in there. Maybe it was the exhaustion, or maybe the honey was just that good – but either way, all things academic in Mike's mind were replaced by an obsession with hot honey.
Upon his return to the States, Mike longed to relive the thrill of Brazil. He settled in New York City, worked in the music industry and traveled, all while staying connected to Brazil by experimenting with hot honey and pizza. One night at then-new Brooklyn pizzeria Paulie Gee's, Paulie himself came by Mike's table (as he's wont to do), and the two talked pizza. They were on the same pizza page, Mike needed a job, and so Paulie asked him to apprentice – and he obliged. Soon enough Mike was climbing the pizza ranks, quietly using his hot honey on Paulie Gee's sopressata pie.
The hot honey began generating major buzz. People started asking about it, requesting to have it on the side. Soon enough, bottles were on each table, people were asking Mike where they could get their own, and Paulie Gee's began selling it at the bar. Mike soon took matters into his own hands, selling it from his own website.
And now, at the end of the epic journey of Mike's Hot Honey from the depths of the Brazilian jungle to our office, we're so happy to be able to send it on its next journey: into your Mouth!